We design collaborative and innovative solutions for tomorrow’s traveler

The tourism innovation hub

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wakalua is the first global innovation hub for tourism boosting innovation through unique public-private partnerships in more than 150 countries.

We are powered by Globalia, leading tourism corporation in Spain and Latin America, in collaboration with the World Tourism Organization (UNWTO), the United Nations Specialized Agency promoting responsible, sustainable and universally accessible tourism.

wa’akaulua is how the ancient Polynesians called their boats, made in a collaborative way where the entire village had a say.

Just like the ancient Polynesians, we understand travel as collaborative challenges.

At wakalua we want to discover the most innovative, disruptive and sustainable solutions in tourism for tomorrow’s traveler.

We believe only through innovation and collaboration will we be able to create sustainable solutions in tourism for generations to come.

Be part of it.

Ecosystem of +3.000 startups


Our programs are designed to identify the most disruptive startups and scale the innovation ecosystem in tourism globally.

UNWTO Tourism Startup Competition

Boosting the tourism innovation ecosystem globally.

Ecosystem Growth Program

Boosting our partner countries national innovation ecosystem.

Innovation Programs

Accelerating our partners’ digital transformation.

Invesment options

Creating strategic partnerships, connecting startups with the global venture capital network.

Hub activities

Mobilization of the entrepreneurial tourism ecosystem for infinite networking opportunities at our local hub in Madrid. Spain.


Founding Partners

Main Partners

Strategic Partners

Boosted Startups

wakalua’s focus lies on boosting innovation and investment opportunities for our partners.

Wakalua builds strong partnerships between disruptive startups, leading corporates, countries and public entities, creating a large pool for innovation and investment opportunities in tourism.

We are excited to share with you everything that is happening at wakalua, the tourism innovation hub!

Our global competitions, our first hub activities, events we are participating in and much more. This is just the beginning.


Talk to us!

Whether you are a startup with a promising idea, a corporate transforming your business’ competitive edge with a solid innovation approach or a country wanting to strengthen your national tourism strategy, get in touch with us.

wakalua@wakaluahub.com